[CAP] CAP-based Digital EAS goes national
Art Botterell
acb at incident.com
Wed Jul 12 21:57:45 PDT 2006
Public TV stations get some political top-cover and DHS gets a
national alerting network in a hurry. According to todays announcement:
> Today, the Association of Public Television Stations (APTS) and the
> Department of Homeland Securitys Federal Emergency Management
> Agency (FEMA) tested Phase Two of the Digital Emergency Alert
> System (DEAS). The project confirmed how the Department of Homeland
> Security can improve and broadcast public alerts and warnings
> during times of national crisis through the use of local public
> televisions digital television broadcasts... The event, which took
> place at Washingtons local public television station WETA in
> Arlington, VA., was combined with simultaneous events at several
> public television stations across the country who participated in
> the pilot.
These digital emergency broadcasts have several things going for
them. First off, the enormous bandwidth of those powerful digital
transmitters means the new EAS can provide much more than a brief
audio message and a cryptic on-screen crawl it can include live or
recorded video, multiple simultaneous languages, maps, signing for
the hearing-impaired as much information as government officials can
generate in a hurry.
And because theyre based on the open Common Alerting Protocol, the
same message that triggers multimedia over broadcast television can
also activate targeted warning systems with a precision down to an
individual city block depending, again, on the warning officials
ability to be that precise. Not just cellphones think billboards and
smoke-detectors and wristwatches, too.
Even though the initial PR stresses the high-concept aspects of TV
and cellphones, this is actually the launch of an entirely new
approach to public warning no longer based on a broadcast-era
missiles inbound system designed to reach the widest possible
audience, but instead on an Internet-age platform capable of
personalization and location-based delivery of relevant, carefully
targeted alerts to precisely the people who care.
Still, Botterells Second Law holds that The Problem is at The
Input. This new delivery technology, and the heightened public
expectations it will foster, will mean hightened demands on public
officials (and private-sector entities, too) to issue precise and
specific warnings in time to make a difference. More on that
challenge later
- Art
PS - The link to the APTS announcement and other comments are on the
incident.blog at <http://www.incident.com/blog/>.
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